Travel agencies have special needs that stem from the many variables that affect their business. Other travel-related businesses also face similar challenges. Unlike ordinary PR firms, Brandman Agency has built teams of professionals who have real-world experience in travel and tourism. This means that they can relate to business owners and managers when they ask for help. This also means that they can quickly generate online and offline public relations strategies that meet the needs of each client. Not only does Brandman Agency have the ability to create a PR plan, the firm has the human and technical resources needed to execute that plan. The firm maintains an extensive network of industry insiders and influencers that can get a particular message across to the right audiences at the right time. Additionally, Brandman Agency has media and celebrity contacts as well as social media experts who can prominently place client brands.